Here's our daily recap of what happened in marketing technology, as reported on MarTech Today, Marketing Land and other places across the web. From MarTech Today: ‘AI will enable marketers to achieve more, but requires trust,’ says Microsoft Bing Ads GM Oct 2, 2017 by Ginny Marvin As AI is powering new search experiences, including conversational ones, and driving Digital Transformation, Steve Sirich talks about Microsoft’s approach. Swimming up(bid)stream Oct 2, 2017 by J[...]
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