Here's our daily recap of what happened in marketing technology, as reported on MarTech Today, Marketing Land and other places across the web. From MarTech Today: The Weather Company’s data now available to any advertiser through LiveRamp Apr 24, 2017 by Barry Levine The new partnership means that the IBM-owned Weather Company will now become what it calls ‘an ad product factory.’ Separate marketing technology fact from fiction at MarTech Conference in 2 weeks Apr 24, 2017[...]
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