21.12.16

Turn settles with FTC over charges the ad tech firm kept tracking users even after they opted out

Advertising technology firm Turn, which operates a demand side platform (DSP) and data management platform (DMP) to facilitate interest based ad targeting, has come to an agreement with the United States Federal Trade Commission over charges that it continued to track consumers on the web and in mobile applications even after they opted out or tried to keep from being tracked. The FTC says Turn used unique mobile identifiers to track Verizon Wireless customers evenif they had blocked or[...]

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