Amazon had itself a merry little huge Christmas this year, especially when it comes to sales of its own family of Echo devices. Echo Dot, the newer and smaller version of the Echo, was the top-selling item on Amazon.com this holiday season. That was likely spurred by Dot's lower price, not to mention aggressive discounting from Amazon -- including a "buy five, get one free" deal. Overall, the company is reporting its best-ever holiday season with a 9x surge in sales of the Echo device fam[...]
from MarTech Today | Marketing Technology News & Management Insights http://ift.tt/2hNIWed
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