MarTech Today: Totango’s chat bot for customer success, the PC and app boom are over, & more

Here's our daily recap of what happened in marketing technology, as reported on MarTech Today, Marketing Land and other places across the web. From MarTech Today: Totango rolls out first chatbot for customer success Feb 28, 2017 by Barry Levine The text-based Zoe can pull info on customers or track teamwork in resolving a customer success issue. The new customer marketing lifecycle in the Engagement Economy Feb 28, 2017 by Chandar Pattabhiram Columnist Chandar Pattabhiram discu[...]

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