April Fools’ Day 2017: Google Maps gets it started with Ms. Pac-Man

If you thought you would avoid April Fools’ Day gags and pranks this year because the actual day falls on a Saturday, think again. C’mon now, Google and other search/marketing/tech companies have a history of starting their (attempts at) fun and games a day or two before April 1, and this year is no exception.

Here’s a look at what we’ve found so far, and we’ll do our best to keep this updated throughout the day … for better or worse.

Google Maps plays Ms. Pac-Man

First out of the gate, as far as we can tell, is Google Maps. It has a history of getting involved in fun and games, like last year’s gag when the Street View “pegman” was dressed in disco attire. This year, it’s added a playable version of Ms. Pac-Man right on top of whatever map you’re viewing. Just click the little Ms. Pac-Man button and start playing; the app even keeps score as you move along local roads and try to avoid death.

If you’ve found others that we haven’t listed — from Google, Facebook, Twitter, Amazon or others — feel free to drop us an email at tips@marketingland.com. Thanks!

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About The Author

Matt McGee is the Editor-In-Chief of Marketing Land and Search Engine Land. His news career includes time spent in TV, radio, and print journalism. After leaving traditional media in the mid-1990s, he began developing and marketing websites and continued to provide consulting services for more than 15 years. His SEO and social media clients ranged from mom-and-pop small businesses to one of the Top 5 online retailers. Matt is a longtime speaker at marketing events around the U.S., including keynote and panelist roles. He can be found on Twitter at

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