13.12.16

Two new reports: The good news is marketers will spend more on martech

[caption id="attachment_193276" align="alignnone" width="1200"] From Conductor's report, "Marketing Executives Reveal Their 2017 Marketing Strategy"[/caption] Two recent reports on marketing technology paint a similar picture: Spending is up, but so is confusion. Conductor’s new study on marketing executives’ relationship with technology, “Marketing Executives Reveal Their 2017 Marketing Strategy,” found that 70 percent will spend more on martech next year than this year. This i[...]

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