Here's our daily recap of what happened in marketing technology, as reported on MarTech Today, Marketing Land and other places across the web. From MarTech Today: Maritz’s first Chief Behavioral Officer is building on ‘nudges’ Aug 3, 2017 by Barry Levine Although still relatively rare among enterprises, behavioral science has gained a foothold because it helps decode why people make choices. Location data company inMarket offers ‘Audiences’ for programmatic marketplace [...]
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